Product Rating:
3.0
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Maximum Strength Sensitive Fluoride Toothpaste for Sensitive Teeth
Tom's of Maine uses the same, maximum strength ingredient to fight tooth sensitivity as the leading brand. We source naturally occurring nitrate ore for our active ingredient, Potassium Nitrate*, which is clinically proven to help reduce and relieve your painful sensitivity caused by exposed dentin on the surface of your teeth. Also contains fluoride for cavity prevention.* FDA allowed antisensitivity active ingredient
Product UPC codes
Soothing-Mint: 077326166048
Are you concerned about the ingredients that go into the products you buy? We are too — and we want to share as much detail as possible with you, so that you can feel comfortable choosing Tom's. That's why we share every ingredient, its purpose, and its source.
Product formulas are subject to change. For current formula ingredients, please refer to product packaging and call 800 FOR TOMS (367 8667) with any questions.
Active Ingredients
| Name | Purpose | Source |
|---|---|---|
| Potassium nitrate 5% | Sensitivity reduction | Nitrate ore and brine |
| Sodium fluoride 0.24% (0.15% w/v fluoride ion) | Decay prevention | Fluorspar (calcium fluoride), an ore |
Other Ingredients
| Name | Purpose | Source |
|---|---|---|
| Sorbitol | Moistener | Corn (Zea mays) |
| Hydrated silica | Stain removal | Purified silica from the earth |
| Mentha piperita (peppermint) oil | Flavor | Peppermint (Mentha piperita) leaves |
| Xylitol | Flavor | Birch trees or corn |
| Water | Consistency | Maine aquifer |
| Glycerin | Moistener | Vegetable oils |
| Aloe barbadensis leaf juice (Organic) | Soothing feel | Organic aloe (Aloe barbadensis) plant |
| Sodium lauryl sulfate | Dispersant | Derived from coconut and/or palm kernel oil |
| Cocamidopropyl betaine | Foaming | Coconut Oil |
| Xanthan gum | Gelling agent | Fermentation of vegetable matter |
| Titanium dioxide | Color | ilmenite ore |
Your satisfaction is important to us. If for any reason you are not
satisfied with a Tom's of Maine product, please return the remaining
unused product along with your name, address, location of purchase
and reason for dissatisfaction to:
Tom's of Maine
Consumer Dialogue Department
302 Lafayette Center
Kennebunk, ME 04043
We will refund the purchase price and up to $2.00 for postage.
Returns sent with a store receipt will be refunded at the indicated
purchase price. When a receipt is not included, the product will be
refunded at the current average retail price. Please allow 4-6 weeks
for refund processing. If you have any questions, contact us at
800-FOR-TOMS (800-367-8667) or by email.

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Product Ratings:
Jessy
natural products enthusiast
Nov 30, 2012
I loved the True Mint flavor, because it was SLS free. Tom's no longer makes this, which is a huge disappointment.
Kelly
Customer
Jul 28, 2012
This is a new formulation and unfortunately no longer SLS free. What a disappointment. The true mint flavor was the only thing I was comfortable using on my sensitive teeth and now I am going to have to search elsewhere.
Kathryn
customer
Jul 16, 2012
Really liked this toothpaste until I discovered, when my current tube ran out, that it isn't available in true mint anymore. I can't tolerate wintergreen or spearmint oils, so will now have to find another brand.
Pat
Customer
May 14, 2012
We are very sad to see that the Fennel paste is no longer offered. We have since tried several of the new flavors and none has come close to working. Unfortunately, many who are SLS sensitive are also sensitive to mint flavors. It is really disappointing that we can no longer use Tomâs of Maine products because they donât offer an SLS free option that is not minty.
Susan
person with sensitive teeth
Oct 18, 2011
works great!
Chapman
Peg
Jul 11, 2011
This is the only toothpaste my son will use!
Karen Bell
Customer, fan
Jun 21, 2011
I tried this toothpaste and was very pleased and surprised by its effectiveness. I also enjoyed the Soothing Mint flavor and will try the True Mint as soon as I get the chance.