We are on a mission, the same mission since day one our company was founded with - to make products that are good for you and good for the planet! Our commitment to the planet, people, and health all intersect with our mission to create a healthy future for all people. And it shows up in everything we do - being a Certified B Corp, measuring our impact and setting sustainability goals, creating an inclusive environment for our employees, engaging with our communities and perfecting our ingredients. We are real people who care, working to make positive change by doing good. We call this “doing good, for real” and you’ll see our focus in our products, our policies, and our partnerships.

Our Goals and Actions:
The Tom's of Maine Goodness Report

From supporting health, to building a community, to protecting the world around us, Tom’s of Maine is on a mission to do good now and in the future! Find our goals and what we are up to in our latest Goodness Report.

Prior Reports

2022 Report

Our Products

You’re going to love our products. We’ve got more than 50 years experience combining scientific know-how, naturally derived ingredients, and a bit of ingenuity to make products that are good for you and the planet. We are so confident that you’ll like our products that we back them all with a satisfaction guarantee.

Our Policies

You want standards to make the right choices for yourself and your family. And we’ve got standards. Our rigorous Stewardship Model sets the bar high in selecting ingredients that are natural, sustainable and responsible. And we share detailed information about every ingredient we use - where they come from, what they do, and how they are made.

Our Partnerships for the Planet

As a Certified B corporation we are the future of good business. This certification holds us to the highest social and environmental standards, and we are always looking for ways to promote human and environmental health. Our goals are ambitious:  reducing our greenhouse gas emissions, conserving water, sending less waste to landfill, and improving the sustainability of our packaging.  We were proud to launch the first-of-its-kind recyclable toothpaste tube. And we partner with others - like TerraCycle - to push for the biggest environmental impacts we can.

Our Partnerships for People

Local communities are the grassroots powerhouse behind meaningful change. And we are right there with them. We donate 10% of our profits each year to nonprofits promoting health, education, and the environment. And our employees are encouraged to use 5% of their paid time volunteering in their community. Good is being done!  You can read some of the stories from communities across the U.S. here.

And you

The world’s problems might be pretty big, but we are awed by the power of people when they come together. You inspire us.  So let us know what you think!  We are on Facebook, Instagram and Twitter, or you can find other ways to contact us here