Natural toothpaste focuses on natural goodness! At Tom's of Maine, the ingredients and materials we select are core to our promise to make the world a better place - a promise we have tried to keep since 1970. Ingredients that are naturally sourced and derived. Formulas that are safe and effective and our packaging that strives to be responsible and sustainable. Learn more here.  Go natural and feel amazing!

Tom’s of Maine natural toothpaste gives you the benefits of conventional toothpaste—without the artificial colors, flavors, or preservatives. Whether you're looking for natural whitening, a fluoride option, or a fluoride-free formula, we’ve got it. You deserve to choose the ingredients you want (and avoid the ones you don’t). Tom’s of Maine makes it easy to pick what’s best for you!

Vegan toothpaste is made without any animal-derived ingredients.

Tom’s of Maine toothpaste is safe for use as directed—plus, we offer natural fluoride and fluoride-free toothpastes made just for kids! A quick chat with your child’s dentist can help with which one is the best fit for your little one.

Yes, natural toothpaste can expire! While it's packed with awesome ingredients, we don't recommend using expired toothpaste, as its effectiveness may be reduced, and the ingredients may not perform as intended. At Tom's of Maine, you’ll find an expiration date printed on the tube so keep an eye out!

Fluoride in toothpaste is a powerful ingredient working hard to prevent cavities. At Tom’s of Maine, we use sodium fluoride or sodium monofluorophosphate in our natural toothpastes with fluoride. But don’t worry, if you prefer a fluoride-free option, we’ve got that too! Whether you're a fluoride fan or looking for a fluoride-free alternative, you can trust Tom’s of Maine to keep your smile looking great.

Not a fan of mint? No problem! At Tom’s of Maine, we’ve got many toothpastes without mint to make your brushing routine fresh and fun. How does Cinnamon Clove, Silly Strawberry, or Orange Mango sound? And even more great news—adults can totally enjoy our kids' toothpaste too! Whatever your flavor preference, we’ve got the perfect option to keep your smile feeling great.

We all love a bright white smile, but it’s important to whiten teeth. Luckily, we've got the answer for how do I make my teeth whiter naturally. Tom’s of Maine Whiten + toothpastes are the perfect options for you. Choose from Whiten Plus Deep Clean Whitening Toothpaste Peppermint, Whiten Plus Deep Clean Whitening Toothpaste Spearmint or Whiten Plus Coconut Oil Fluoride Free Toothpaste Gentle Mint. Ready to smile brighter, naturally? Try these options today!

Tom’s of Maine Rapid Relief for sensitive teeth goes to work by actually blocking the pathways to sensitive tooth nerves. With a powerful blend of arginine and calcium carbonate that seals out the pain, Rapid Relief works at the source.

Proper brushing habits are key, so be sure to supervise your child and make it fun. And if your child is under 2, a quick chat with your dentist or doctor will help you make the best choice about which toothpaste to choose. Let's get your little one on the path to healthy, happy teeth!

Is your child ready to move on from fruity or bubblegum toothpaste but not quite ready for those strong mint flavors? Try a gentle, subtle minty flavor that’s just a little more grown-up, without being overpowering. Consult your child’s dentist to ensure they’re using the correct type and amount of toothpaste. Let’s make that toothpaste transition smooth, easy, and fun!

Absolutely—adults can enjoy kids’ toothpaste too! Our natural kids’ toothpaste shares many of the same great ingredients as our adult versions — some with fluoride and some without but always with tasty flavors like our best-selling Silly Strawberry. If you're asking can an adult use kids toothpaste and craving something different, give it a try. After all, a smile is a smile, no matter the flavor!

We have always respected that no two individuals are alike, and there are a variety of reasons why an individual may choose to avoid an ingredient. When safe and practical, we have tried to provide options so people can select the product that is right for them. We have offered a choice of fluoride toothpaste and natural toothpaste without fluoride since the 1980s.

We're excited to share that we’re constantly working to make our packaging more sustainable. For example, all our full-size toothpastes are now in a recyclable tube—a small but important step in our mission to send less waste to landfills.

But we’re not stopping there. We’re building momentum in our efforts to educate everyone about the new recyclable tubes, and we’re doing everything we can to make sure they’re easy to recycle. While some communities may not yet accept these tubes, we encourage you to check with your local recycling facilities to see if they do. We’re also working hard to increase our use of recycled plastic, like in our post-consumer recycled mouthwash bottles. Plus, we're exploring innovative ways to deliver our natural products without plastic packaging at all!

While we work towards achieving this goal, discover how to recycle deodorant barrels, bottles and more with TerraCycle. Learn more.

Our toothpaste is made for brushing, so it’s best not to swallow it. Don’t worry though—if a tiny bit gets swallowed by accident during brushing, it’s generally not harmful. But to be safe, always remember to spit out the toothpaste .

For young children, we recommend keeping an eye on their brushing session to make sure they’re using the right amount of toothpaste and not swallowing it. It’s all about making brushing a fun, healthy habit!

If more than used for brushing is accidentally swallowed , get medical help or call (412) 390-3381 right away (Poison Control Center)