Vegan & Cruelty-Free Toothpaste

Shop vegan and cruelty-free toothpaste designed for adults, kids, and everyday oral care. Tom's of Maine is recognized by PETA as Animal Test-Free. Our oral care products are not tested on animals, and that's been true from the beginning, not a recent change. This collection includes formulas for a fresh brushing experience, whether you're looking for fluoride or fluoride-free toothpaste, SLS-free toothpaste, or natural whitening toothpaste to help remove surface stains. Like everything we make, these toothpastes are made without artificial flavors, colors, or preservatives, and every ingredient is listed with its purpose and source. Choose a flavor your family enjoys, from mint to kid-friendly strawberry, and pair your toothpaste with a natural mouthwash for a complete routine.

The best vegan toothpaste depends on your oral care goals, ingredient preferences, and dental needs. Shop this collection for cavity protection with fluoride, fresh breath, gentle cleaning, or sensitive-teeth support. Review each product to check the flavor and see whether it's made for children or adults.

What is vegan toothpaste?

Vegan toothpaste is toothpaste made without animal-derived ingredients. Tom’s of Maine offers vegan toothpaste options for daily brushing, including formulas for fresh breath, gentle cleaning, whitening, and cavity protection.

Is cruelty-free toothpaste the same as vegan toothpaste?

Not quite. Cruelty-free means a product is not tested on animals; vegan means it contains no animal-derived ingredients. A toothpaste can be one without being the other. Tom's of Maine products are not tested on animals, and many are also vegan. Check each product page to confirm both.

How do I choose the best vegan toothpaste?

Choose the best vegan toothpaste by first considering your needs, such as fluoride, fluoride-free, sensitive teeth, whitening, kid-friendly flavor, or SLS-free. A dentist can recommend an option based on your dental health.