Tom's of Maine &
Motivate Fans to
"Nature Up" 

with Free Wellness Reboot Resources and Giveaways

Kennebunk, Maine – January 15, 2019

Starting the new year off on the right foot can set the tone for the months to come. Each new year offers the opportunity to revisit your wellness routine and make mindful changes. To start 2019 off strong and healthy, natural personal care leader Tom's of Maine is co-hosting a free 4-Week Wellness Reboot. Each week top mindbodygreen contributors and wellness experts will share their self-care tips, recommended products, meal plans and exercise tips on mindbodygreen and through Facebook Live sessions on January 16 with Betina Gozo and January 23 with Cassandra Bodzak. Visit or for details.

Tom's of Maine is also partnering with the experts at mindbodygreen to help fans "Nature Up" by  entering for a chance to win $600 worth of popular mindbodygreen online video classes on wellness topics, a personal consultation with a mindbodygreen expert, and Tom’s of Maine products. To enter, visit between now and February 28.

"A key component of ‘naturing up’ is discovering new practices, ideas and products that bring the best of nature to your health and wellness routine,” says Rob Robinson, brand and goodness leader at Tom's of Maine. "In addition to the expert tips from our partners at mindbodygreen, Tom’s of Maine will introduce nine new innovations in the coming months that harness the power of nature to deliver premium products.”

mindbodygreen Founder and CEO Jason Wachob says, "mindbodygreen is thrilled to partner with Tom's of Maine, a natural care pioneer, in creating accessible opportunities for everyone to ‘nature up’ and further their wellness practice with our 4-Week Wellness Reboot. A new year is an opportunity to reset intentions and habits. Our goal is that together with Tom's of Maine we can encourage readers to consider going natural in 2019."

Tom's of Maine gives 10% of its profits back to organizations that support nature and healthy families. As well, employees are encouraged to give 5% of paid time to volunteer. For mindbodygreen sweepstakes terms and conditions visit and to learn more about how the company supports healthy lifestyles, visit

About Tom's of Maine

Tom's of Maine has been making safe, effective natural personal care products for 49 years.  It all began when Tom and Kate Chappell moved to Maine in 1968 looking for a healthier, simpler life for their growing family. And when they couldn't find personal care products that were free from artificial flavors, fragrances, sweeteners, colors and preservatives, they decided to make their own. Tom's of Maine products – including toothpaste, deodorant, mouthwash, antiperspirant, bar soap, body wash, dental floss, and toothbrushes – are made from naturally sourced and naturally derived ingredients and never tested on animals. The company has a long-standing commitment to caring for people and the planet.

Tom's of Maine has supported hundreds of nonprofits by giving back 10% of its profits, and employees are encouraged to use 5% of their paid time (12 days) volunteering for causes they are passionate about. Most Tom's of Maine products are vegan, kosher, halal-certified and gluten-free. All packaging is recyclable through a partnership with upcycling leader TerraCycle or participating municipalities.

Visit us online at or at